Professional Summary

I am a results-driven Digital Marketing Manager with a strong background in real estate marketing, helping agents, brokerages, and property managers increase visibility, generate quality leads, and convert prospects into clients. With proven experience in social media strategy, content creation, lead generation, and CRM management, I specialize in building marketing systems that not only showcase properties effectively but also build trust and long-term engagement with audiences.

I bring a tech-savvy, data-informed approach to every campaign—combining creativity with analytics to drive consistent brand messaging across platforms like Facebook, Instagram, YouTube, and Google. From email automation to paid advertising and content design, I help real estate professionals streamline their marketing processes, freeing up their time so they can focus on closing deals.

Work Experiences

Malaybalay, PH

Virtual Assistant, Freelance

January 2020 - Present

Assisting business owners grow their businesses by helping them out with various tasks such as administrative work, social media management, calendar management, email management, basic SEO, content creation, website management, sales or social media advertisement, and more.

Collaborations:

Asrani Group, Houston TX - Marketing Manager
Sunshine Estate Investments, Tampa FL - Content Creation Manager
Staylah, North FL - Short-term Vacation Rental Property Manager
N. Rosenberg, Saint Augustine FL - Content Creation Manager
L. Fansler, Kingsport TN - Digital Marketing Manager
One Team Scottsdale, Scottsdale AZ - Digital Marketing Manager

Northville, MI

Media Editor | General Virtual Assistant

March - August 2023

Establishing business operation procedures, drafted a standard scheduling system for acquiring leads, social media posts, listing and marketing campaigns, and more. Accomplished standard newsletter template according to branding. Editing videos for reels, market updates, scripting, and other relevant content. Established a high-ranking Google Business Profile and developed the website's SEO crawlable factor in search engines.

Kennett Square, PA

Media Editor | General Virtual Assistant

October 2022 - October 2023

As a versatile professional, I excel in multiple roles including Social Media Manager, Video Editor, and Administrative Support. I adeptly develop and implement effective social media strategies, create compelling video content, and provide seamless administrative assistance. With a keen eye for detail, creativity, and strong organizational skills, I enhance brand presence, engage audiences, and ensure smooth operations. Let me leverage my expertise to elevate your digital presence, deliver captivating visual content, and provide efficient administrative support.

Grosse Pointe, MI

Marketing Virtual Assistant

February - April 2023

Responsible on listing launch campaigns, creating landing pages on properties listed and implement marketing strategy. Establishing business operation procedures, drafted a standard scheduling system for acquiring leads, social media posts, listing and marketing campaigns, and more. Accomplished standard newsletter template according to branding. Editing videos for reels, market updates, scripting, and other relevant content. Established a high-ranking Google Business Profile and developed the website's SEO crawlable factor in search engines. Organizing website pages and contents.

Raleigh, NC

Team Leader | General Virtual Assistant

February - March 2023

Collaboration in creating engaging weekly newsletter that would result traffic to each direct online platforms. Creative design content for proposition, testimonials, and daily local news and updates impacting real estate industry. Strategizing marketing campaign in recruiting new agents. new leads. Optimizing Google Business Profile for higher ranking in search engine. Schedule contents to post in Instagram and Facebook.

Virginia Beach, VA

Chief Operation Officer

December 2022 - February 2023

Organized company's SOP, branding, marketing, and manages a team of VAs. Coordinating to tenants to renew their contracts, implement rental procedure and meticulously review applications. Supervising all property acquisition projects from negotiation to closing. Training newly hired VAs to run each departments. Monitoring all online listing platforms like AirBNB, Vrbo, and more.

Denver, CO

General Virtual Assistant

September - December 2022

Primarily to edit videos for YouTube Channels, All Things EV, and Real Estate, to maintain monetization and consistency. Creates graphic content for social media posts and monthly newsletter. Schedules listing and brokers-recommended content to post. Managing website and IDX to capture new leads and endorse to clients. Generate CMA to send out to prospect leads.

St. Louis, MO

Team Leader | General Virtual Assistant

August - September 2022

Handling CRM and implementing the company's SOP in managing leads. Managing the business growth through branding, marketing, and digital media outlets. Circle prospecting or cold calling to distress property owners and propose an intent to buy their property, also known as flipping. Created an automated system to engage with prospective clients and deliver necessary documents for signatures. Manually computes the MAO to analyze the proposal to prospect leads.

Education

Mindanao State University
Iligan Institute of Technology

2011 - 2015 | College Leadership Awardee

As a seasoned professional, I recognize the significance of continuous education beyond traditional academia. I've actively sought knowledge from mentors, colleagues, and diverse sources outside my field, enriching my expertise and perspective. These experiences have cultivated a profound appreciation for the diverse sources of wisdom, fostering my personal and professional development.

| Civil Engineering

Skills & Expertise

BUSINESS BRANDING

I specialize in developing and maintaining cohesive brand identities across various platforms and marketing materials. My skills include logo design, brand messaging, style guide creation, and brand consistency management to ensure a strong and recognizable brand presence in the market.

SOCIAL MEDIA MANAGEMENT

As a social media manager, I excel in developing and implementing strategic social media campaigns across various platforms to enhance brand visibility and engagement. I possess strong analytical skills to track performance metrics and adjust strategies accordingly. My expertise includes content creation, community management, and staying abreast of the latest trends in social media marketing.

VIDEO EDITING

With proficiency in video editing software, I have the ability to transform raw footage into polished, compelling video content. I specialize in editing for clarity, coherence, and visual appeal, ensuring that the final product effectively communicates the intended message. From trimming and sequencing clips to adding effects and transitions, I have a keen eye for detail and a creative approach to storytelling.

GRAPHIC DESIGN

As a skilled graphic designer, I bring creativity and technical proficiency to the table to create visually stunning designs that align with brand aesthetics and objectives. I have expertise in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, allowing me to design impactful visuals such as logos, banners, infographics, and social media posts. My designs are not only aesthetically pleasing but also strategically crafted to convey key messages and evoke desired emotions.

BASIC SEO OPTIMIZATION

I possess a fundamental understanding of search engine optimization (SEO) principles and techniques to improve website visibility and rankings on search engine results pages (SERPs). My knowledge includes keyword research, on-page optimization, meta tag optimization, and basic link-building strategies. I am committed to staying updated on industry trends and algorithm changes to adapt and refine SEO strategies accordingly.

GMB OPTIMIZATION

I am proficient in optimizing Google My Business (GMB) profiles to enhance local search visibility and attract potential customers. My skills include optimizing business information, managing reviews, uploading photos, and leveraging GMB features such as posts and Q&A to engage with the audience. I understand the importance of GMB for local businesses and strive to maximize its potential for driving online and foot traffic.

WEBSITE MANAGEMENT

With experience in website management, I am capable of maintaining and updating websites to ensure optimal performance, functionality, and user experience. My skills include content management system (CMS) proficiency, troubleshooting technical issues, implementing updates and patches, and monitoring website analytics to identify areas for improvement. I am dedicated to keeping websites secure, up-to-date, and aligned with business objectives.

DRIP CAMPAIGN MANAGEMENT

I have experience in designing and managing drip email campaigns to nurture leads and engage with prospects over time. My skills include segmenting audiences, creating personalized email sequences, monitoring campaign performance, and optimizing content to drive conversions and build customer relationships.

MARKETING ADS

I am skilled in creating and managing online advertising campaigns across various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads. My expertise includes audience targeting, ad copywriting, budget management, and performance tracking. I strive to optimize ad campaigns to maximize return on investment (ROI) and achieve business objectives, whether it's driving website traffic, generating leads, or increasing sales conversions.

CRM UPDATING

As a skilled CRM administrator, I am proficient in updating and maintaining customer relationship management (CRM) systems to organize and manage customer data effectively. My responsibilities include inputting new leads, updating contact information, tracking interactions, and generating reports to support sales and marketing efforts. I understand the importance of accurate and up-to-date CRM data for nurturing customer relationships and driving business growth.

COMPUTER-AIDED DRAFTING

With proficiency in computer-aided drafting software such as AutoCAD, I am capable of creating detailed technical drawings and schematics for architectural, engineering, and construction projects. My skills include 2D and 3D drafting, annotation, dimensioning, and file management, ensuring accurate and precise representations of design concepts and specifications.

2D & 3D MODELING

I have expertise in both 2D and 3D modeling techniques, allowing me to create realistic and detailed visual representations of products, structures, and environments. Using software such as Autodesk Maya, Blender, and SketchUp, I can translate conceptual designs into tangible digital models with accuracy and precision. My modeling skills extend to texturing, lighting, and rendering, enabling me to produce high-quality visual assets for various applications, including animation, gaming, and architectural visualization.